Logotypes are tiny component within a company's branding strategy. However, they are also incredibly valuable beacons that help consumers to associate brands with services, experiences, and quality.

This project includes branding, product, and branding strategy. Many pixels where harmed in the making of this.

Building a brand takes time and effort, but it doesn't have to be painful. I have been doing this for over a decade and I rely on step-by-step methods that help me go from initial strategies to final presentations.

Typography nerds like myself enjoy collecting font specimen booklets. In this project I am combining font use specifics while talking about typography rules; it is a win-win situation.

If you like health you also must like fitness and a good diet. Good design requires practice, as well as continuous learning.
This self-imposed project had a couple of rules. Take the most boring article you could find, use photos from only one object, and make it fun and playful.

I partner with stake holders and teams to boost sales and conversion through creative strategies that showcase real value created specifically for target audiences within specific market segments.

This was a training exercise to help understand the value of having grid-based design.

Having type 2 diabetes can be overwhelming for people of any age, but can you imagine how difficult this can be for a child? Glucose Tracker can help children to monitor their blood glucose levels while also sending data results to parents and physicians in real time.

Once done, this app will have included Design, Product, Marketing, and Brand strategies. This project was paused until further notice.

hand painted illustration, digital editing, and graphic design, all in one project. This would normally take weeks when you have to do it through different artists. I was able to complete the project in 5 days.